Next Wednesday, two of Nashville’s best minds in marketing (and myself) will spend a morning sharing career insights about how to build brands, connect with audiences, and understand the ins-and-outs of modern marketing. It is sure to be informative, interactive and inspiring to all who attend.
The day will begin with Courtenay Rogers, Marketing Coordinator for Bone McAllestar Norton who will show how marketing means something different for everyone, setting us free from the tyranny of a single definition.
Creative Director and CEO of Werkshop Marketing will follow with a robust lesson in brand building, providing tools and understanding for constructing a proper brand.
I’ll have the pleasure and challenge, like the rug in “The Big Lebowski,” of tying the room together, which I will attempt to do by giving attendees a concrete model that can be immediately applied to any marketing situation for improved results in marketing to (or rather “with”) the 21st century consumer.
Admission is only $99 and comes with a subscription to the Nashville Business Journal, which you can keep for yourself or pass along to someone else.
I believe I speak for everyone when I say, I hope to see you there.
Good marketing to you, always.
